26 November 2014
skyscanner Boosts Mobile, Customization Capabilities
By Mike O'Brien
Search Engine Watch reports on new offerings and features from skyscanner for Business, which were implemented in concert with DataArt.
“Global travel search engine skyscanner's advanced new version of its white label business product now includes more mobile device support.
The company has partnered with DataArt, a custom software development firm, in order to provide skyscanner for Business users with an easier format and customized flight search tool, while offering global search content directly to partners. Additionally, the enhancement will work faster and allow site owners to easily customize the flight search tool.
"We're seeing more and more travelers planning and booking their trips by mobile, and this is a trend that will continue," says Filip Filipov, head of B2B at skyscanner. "Making sure our tools work as efficiently and effectively on mobile as they do on desktop is a big priority to making sure our customers are getting the best travel search service out there for their users."
According to an August comScore study, people spend more time on mobile apps than they do on desktop. Mobile app usage has jumped 52 percent from 2013, while desktop use has only increased by 1 percent.”