DataArt and Microsoft Russia hold CRM seminar

DataArt and Microsoft Russia held a CRM systems seminar at DataArt's St. Petersburg R&D center, addressing the issues of developing new and optimizing existing client relationship management systems.

DataArt's Vladimir Gabriel presented options of utilizing CRM systems, outlining their functionality and effectiveness in improving the sales processes. Microsoft's Vitaliy Titov presented an overview of Microsoft's CRM system and shared success stories. DataArt's COO Mikhail Zavileysky described the practical experience of using various CRM systems and emphasized that CRM is also a powerful tool for Customer Relationship Marketing and Company Reputation Management.

DataArt has expertise with effectively utilizing existing systems (Microsoft CRM and Goldmine) and with developing custom CRM systems for its clients.