22 March 2004
DataArt took part in the Microsoft Partner Program seminar.
On March 10, 2004, DataArt took part in the Microsoft Partner Program seminar of the Southwest region of the Russian Federation. The seminar consisted of several sessions devoted to various areas of the Microsoft Partner Program. At the session on marketing and sales, representatives of DataArt learned about the changes in the Microsoft Certified Partner and Gold Certified Partner programs. They have begun what is known as competency programs, in which Microsoft partners receive points for proving their competency in one of the many areas, one of them is having knowledge of ISV. In order to prove competency, the company must cite three client reviews, as well as some additional proof. After this, Microsoft promotes the companies on their own website.
Beginning in April it will be necessary to demonstrate one's competency in at least one area in order to attain the status of a Microsoft Certified Partner. Until then, a company can become a Microsoft Partner under the old rules. At the session devoted to the technical side, DataArt representatives attended a lecture on Exchange 2003, and received a presentation CD.